About Us
We believe that consistent and ethical digital marketing can help you identify and attract your dream client, ensures the highest quality service, maximizing community impact and support
Digital Marketing for Behavior Analysts, by a Behavior Analyst
Matt Harrington, BCBA, LBA, has worked in autism care and behavior analysis since 2014. He began as a respite care provider and rose to RBT®, BCaBA®, BCBA®, Clinic Manager, and Clinic Director. He has worked in hospitals, schools, clinics, and homes. His focus is on complex behaviors and caregiver support.
Beyond clinical work, Matt found a passion for teaching other BCBAs®. This passion led him to create The Behaviorist Bookclub, offering research and CEUs to BCBAs®. His work grew the club from 0 to 15,000 members and provided 2500+ CEUs. The lessons learned during this growth ignited his interest in ethical digital marketing.
In 2024, he launched the ABA Digital Marketing Agency. Its goal? To help ABA companies find and serve their ideal clients. By doing so, it boosts community support and impact. Matt specializes in SEO and copywriting. He crafts content that drives traffic and referrals to local ABA businesses.
The ABA Digital Marketing Agency
Digital marketing is no longer a luxury, or even a want for ABA companies, it is now a need. In a crowded marketplace, filling by the day with big box ABA expansion, digital marketing helps you stand out in a crowd. Consistent and ethical digital marketing can help youÂ
- Get in front of the "dream client", the client you can provide the most value
- Increase referrals by developing a referral generation strategy for current clients
- Fill your waitlist with dream clients to give you the confidence to hire more, expand, or even make tough business calls
The ABA Digital Marketing Agency was created to help business owners identify and attract their dream clients. Marketing is more than a business strategy, it is an obligation to let those who need you know that you are here and ready.
Our Values
We believe that consistent and ethical digital marketing can help you identify and attract your dream client, ensures the highest quality service, maximizing community impact and support.
If you have a way to help people, it is your obligation to tell them about it.
Collaboration
Working collaboratively to develop custom goals based on your needs as an owner
Consistency
Consistent marketing leads to exponential growth on metrics that matter
Data-Driven
Developing marketing based on what works for market, guided by data and not by instinct.
Resource for Business Owners
Marketing tips and strategies, shared weekly
If you are interested in upping your marketing game to attract your dream client, check out our weekly newsletter written for ABA business owners. Written by me, Matt Harrington, founder of the ABA Digital Marketing Agency.
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The ABA Digital Marketing Newsletter
This weekly newsletter is written for ABA business owners looking to grow their local presence, stand out in a busy market, and work within their community to maximize support and impact
In this newsletter, you will read about
- Why referrals from your dream clients are worth their weight in gold (and how to get them)
- How to never run out of topic for social media (and which platforms you should even be on)
- Why more is not always better when it comes to clients (and how saying no can change your business)
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