The ABA Facebook Groups Playbook
Turn parent groups into your free referral channel. 30 minutes a week, zero ad spend, and a pipeline that compounds every month — the swipe files, the weekly cadence, and the 7-day quick-start.
ABA Digital Marketing is part of A-Train Marketing — a full-service healthcare marketing agency since 1998.
Get the 34 pages workbook
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What’s inside this workbook
- How the funnel math actually works (comment → impression → call)
- How to score and shortlist the 8-12 groups worth your time
- Set up your profile as a landing page (the conversion edits)
- The 30-minute weekly cadence you can hold for six months
- Comment swipe file: 5 templates you can adapt today
- Post swipe file + when to use each post type
- The group rules and landmines that get you banned
- 7-day quick-start to get live this week
Who this is for
ABA practice owners, BCBAs going independent, and operators building referral pipelines from scratch. The content is tactical — scripts, cadences, tracking systems — not theory. Strategy by a BCBA, backed by A-Train Marketing’s 25+ years in healthcare marketing.
Each workbook is a fill-it-in working document, not a read-and-forget ebook. Pages alternate between teaching, exercises, and checklists so the system lives in your practice by the time you close it.
Want a deeper look at your strategy?
This workbook gives you the system. An ABA strategy meeting is where we apply it to your specific market, competition, and stage — and talk through where the organic growth actually lives for your practice. No pitch. Just a focused conversation.